Charity does begin at home!

From 1st October 2013, I will be supporting the British Heart Foundation by making an annual donation based on every single order placed throughout the year that is accredited to me through one or more of the principles I represent for all brands. 

The BHF is a charity that I have supported in various ways over the years. My father suffered most of his life with a heart condition, and it was because of this and after careful consideration that I chose BHF.

Having had the experience of seeing how Heart disease can affect individuals and their families, I felt that this was the right charity for the agency to support.

My company is in it's infancy, but with the support of my customers, as my company grows, so will the size of the donation.

I have for many years done my bit where I can. This has been either through something as simple as purchasing a lapel pin or wrist band to organising and raising funds through a charity auction for my local children's hospice, or taking part in the 3 peaks challenge. However, this is the first time that I have made a commitment to one specific cause.

Why am I doing it? From the time I made the decision I have felt better about myself. For so long it has always been about taking, but now I have this wonderful satisfaction and feeling of giving something back. It is also another goal that will inspire me and give me the motivation to succeed.

It is not just about being successful to support me and my family, but it is also now knowing that failure would mean letting other people down.

For me, I am able to assist by donating funds, for others, they give their time as helpers, carers, shop assistants or event organisers and participants. It is a sad reflection on our society that these organisations have to rely on this form of funding, but that is just the way it is.

It is my belief that everyone has at one time or another either directly or indirectly been assisted by a charity or organisation that has had to rely on donations, so it is our duty to support them.

So, for every customer that purchases one of the products I represent, they are indirectly doing their bit. To make it clear, I am not being paid any more to be able to contribute and I am not asking for direct donations (although you can!). 

With so many charities relying on the good people of Britain to support them, If you are not already, why not give it a try, and see how much better you will feel about yourself and the knowledge that you are making a difference for your chosen charity.

Whether it is one of the larger organisations such as Great Ormond Street Hospital (GOSH), Help for Heroes, Cancer Research or just a local charity like a hospice or special needs school in your Town, find one and support it!

John Northwood